Structure the offers for system automation
Apply general system theory to all offers, removes the risk caused by people and differences in understanding based on the intended purpose.

a) hardware has an immediate revenue recognition rule-however, the rule is null when hardware is bundled with software or service
a.i) the ability to identify a hardware device without service or software is nearly impossible
a.ii) the ability to identify a hardware device without service requirements is nearly impossible
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Highway Analogy (an Outside In) business and enterprise view »Highway Analogy (an Outside In) business and enterprise view
Management Capability »Management Capability
Offer Management Capability »Offer Management Capability
Entitlement must be controlled for any create of a new offer »Entitlement must be controlled for any create of a new offer
The offer type segmentation »The offer type segmentation
Structure the offers for system automation
Commons Approach  »Commons Approach
Command and Control  »Command and Control
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