Slow Lane - Innovation (highest risk)
Either an expense or a revenue (cost/benefit)

The slow lane represents the lowest percentage of a business during execution of the strategy. Not change or improvement rather "invention" or "transformation"

Slow to build a new offer, many start and restart (exit highway adjust and re-entry to highway)

Slow to invoice a new offer
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Slow Lane - Innovation (highest risk)
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Highest threat to people and planet »Highest threat to people and planet
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