The "Delivery" or physical location
The way, how, why, where and when the offers will be performed and measured. A financial management capability.
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An Offer applied using the 5 capability model  »An Offer applied using the 5 capability model
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Management Capabilities (3)  »Management Capabilities (3)
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Audience "the Party" - Target Audience »Audience "the Party" - Target Audience
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The "Delivery" or physical location
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Audience "the Party" - Target Audience »Audience "the Party" - Target Audience
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Financial Account "The Segmentation" »Financial Account "The Segmentation"
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