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Section based packages
Stelling
1
#21390
Perhaps make the printed product a tailored mix of sections that appeal to different readers: For $2, you get to pick, say, four sections out of six.
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The Future of Newspapers »
The Future of Newspapers
The Future of Newspapers☜The global financial crisis has brought the newspaper industrys structural problems to the fore as it responds to the changing competitive environment in the digital era. What does the future hold for newspapers and for the journalism they enable and support?☜F1CEB7
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What strategies are open to newspapers? »
What strategies are open to newspapers?
What strategies are open to newspapers? ☜What strategies are open to newspapers?☜FFB597
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Enforce copyright and charge for copyrighted material online »
Enforce copyright and charge for copyrighted material online
Enforce copyright and charge for copyrighted material online☜Newspapers should enforce their copyrights and charge online visitors for (at least some of their) copyrighted content.☜59C6EF
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Potential methods of charging for copyrighted material? »
Potential methods of charging for copyrighted material?
Potential methods of charging for copyrighted material?☜☜FFB597
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Section based packages
Section based packages☜Perhaps make the printed product a tailored mix of sections that appeal to different readers: For $2, you get to pick, say, four sections out of six.☜59C6EF
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[1]
Citerend uit:
Joel Kramer
Geciteerd door:
David Price
8:29 PM 28 June 2009 GMT
Citerank:
(2)
21393
Online ad model weak for general interest newspapers
The online advertising model is particularly weak for general interest newspapers. For most advertisers, newspaper sites can’t be as effective as ads placed on search engines or on specifically targeted sites; you can never beat that and it’s foolish to try.
10
9FDEF6
,
21398
Shift ot culture of participation
Ceate a “culture of participation”—a paper should be perceived as “ours” (the public) not “theirs” (the owners).
9
59C6EF
URL:
http://roomfordebate.blogs.nytimes.com/2009/02/10/battle-plans-for-newspapers/
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Gemaakt door:
David Price
NodeID:
#21390
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Gemaakt op (GMT):
6/28/2009 8:28:00 PM
Laatste bewerking (GMT):
7/2/2009 8:18:00 PM
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