Audience "the Party" - Target Audience
The "people" part of any new project, program or portfolio. Party Management Capability

A party selected on a transaction capability either cost/expense or benefits/revenue

Both types of transaction capabilities will always have an internal user from the party management capability.
3 Primary Types of People

A consumer one supplied goods or services sponsored by a supplier, customer or service provider.
A)  A child 
B)  A Parent
C) A Teacher 

A supplier, one who provides goods or services to your organization in exchange for commerce as part of the cost of goods or delivery expense.  Acts as an agent of your organization under a scope of work and based on specific start and end dates.  
A) Provides goods or materials a reduction from the income 
B) An agent or consultant who works for an employer paid by your organization or agency to produce a certain work output.

A customer; one who will acquire goods or services in exchange for commerce paid to your organization or agency.  
A) An organization or agency who elects to acquire a sponsor offer
B) A federal program awarded to acquire the goods or services under specific scope and pre-defined subject areas.  
C) A 







Immediately related elementsHow this works
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An Offer applied using the 5 capability model  »An Offer applied using the 5 capability model
Management Capabilities (3)  »Management Capabilities (3)
Audience "the Party" - Target Audience
A worker coop »A worker coop
The "Delivery" or physical location  »The "Delivery" or physical location
Parts of a whole in a blue ocean strategy »Parts of a whole in a blue ocean strategy
The "Delivery" or physical location  »The "Delivery" or physical location
Cradle to Career Framework »Cradle to Career Framework
A marketplace  »A marketplace
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