Empowered consumers
The internet has empowered consumers.
Immediately related elementsHow this works
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London Conference on Cyberspace »London Conference on Cyberspace
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Thematic debates »Thematic debates
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Economic growth and development »Economic growth and development
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Economic benefits »Economic benefits
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Empowered consumers
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Buyers are less dependent on intermediaries »Buyers are less dependent on intermediaries
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Creates an effective secondary resale market for consumers »Creates an effective secondary resale market for consumers
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Easier for buyers to compare prices »Easier for buyers to compare prices
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Easy for buyers to find and compare feedback from other buyers »Easy for buyers to find and compare feedback from other buyers
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Makes certain types of products easier to find »Makes certain types of products easier to find
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Online prices are on average 10% lower than offline prices »Online prices are on average 10% lower than offline prices
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