Empowered consumers
The internet has empowered consumers.
Immediately related elementsHow this works
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London Conference on Cyberspace »London Conference on Cyberspace
Thematic debates »Thematic debates
Economic growth and development »Economic growth and development
Economic benefits »Economic benefits
Empowered consumers
Buyers are less dependent on intermediaries »Buyers are less dependent on intermediaries
Creates an effective secondary resale market for consumers »Creates an effective secondary resale market for consumers
Easier for buyers to compare prices »Easier for buyers to compare prices
Easy for buyers to find and compare feedback from other buyers »Easy for buyers to find and compare feedback from other buyers
Makes certain types of products easier to find »Makes certain types of products easier to find
Online prices are on average 10% lower than offline prices »Online prices are on average 10% lower than offline prices
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