Global vs local influence
Bentley and Ormerod (2009, Soc Sci Med, 71(3):482-485
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Controlling Infectious Diseases »Controlling Infectious Diseases
Research Questions »Research Questions
Modelling Human Behaviour »Modelling Human Behaviour
What do we need to know to model behaviour? »What do we need to know to model behaviour?
Global vs local influence
Media coverage »Media coverage
Word of mouth »Word of mouth
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