| Research files Component1 #372206 FIRST OF ALL AND MOST IMPORTANTLY SONY IS ALWAYS KEEPING THE PUSLE OF ITS COMPETITOR IN ORDER TO MAINTAIN ITS MARKET SHARE AGAINS THEM.SECONDLY SONY CONDUCTS FOCUS GROUPS AND SURVEYS TO ITS CUTOMERS TO FIGURE OUT WHAT ARE THEIR NEEDS AND WANTS AND SATISFY THEM THE BEST WAY POSSIBLE.ALL THESE IMFORMATION GATHERED INTO A DATABASE THAT CONTAINS OBJECTIVE DATA ON MARKET SALES POTENTIAL AND CONTAINS THE ASSETS AND PROCESSES IN ORDER TO MEET AND FULFILL POTENTIAL SALES AND CUSTOMERS NEEDS. |
|