About the benefit to the customer - both B2B and direct
Not just the product sell, but, where appropriate, a broader understanding of the impact of the product and its usefulness to the user.
CONTEXT(Help)
-
MATTER Walking with Stakeholders on new technologies »MATTER Walking with Stakeholders on new technologies
▲
METHODOLOGY »METHODOLOGY
▲
OUTLINE PAPER TO STIMULATE DEBATE  »OUTLINE PAPER TO STIMULATE DEBATE
▲
WHERE could this information be found? »WHERE could this information be found?
▲
Company website? »Company website?
■
About the benefit to the customer - both B2B and direct
+Comments (0)
+Citations (0)
+About