Offer Management Capabilities
Immediately related elementsHow this works
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Reference Architecture »Reference Architecture
Outside In (real world) »Outside In (real world)
Business Management Systems »Business Management Systems
Operational Architecture  »Operational Architecture
Offer Management Capabilities
Core Offers - Fast Lane »Core Offers - Fast Lane
Innovation (early market - competitive advantage) Slow Lane »Innovation (early market - competitive advantage) Slow Lane
Mature (quality-skills) Middle Lane »Mature (quality-skills) Middle Lane
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