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Why these arbitrary operational objectives?

No one with operational experience can look at such objectives seriously and continue to think that life and work can go on as usual; that mere tweak changes can address our problems.


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Why these arbitrary operational objectives?
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"Less bad” is not good enough
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500 years of high-waste expansion can't continue
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Operating organizations need “pegs in the ground” to innovate
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Improve qualilty of life to an industrial society equivalent globally
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Quality over quantity, always
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Quality service to all stakeholders, not growth
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