human factors
Socioeconomic characteristics of a population expressed statistically, such as age, sex, education level, income level, marital status, occupation, religion, birth rate, death rate, average size of a family, average age at marriage. A census is a collection of the demographic factors associated with every member of a population.Read more: http://www.businessdictionary.com/definition/demographic-factors.html#ixzz2etXO2EyO