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What strategies are open to newspapers?
What strategies are open to newspapers?
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⌅
The Future of Newspapers
The Future of Newspapers☜The global financial crisis has brought the newspaper industrys structural problems to the fore as it responds to the changing competitive environment in the digital era. What does the future hold for newspapers and for the journalism they enable and support?☜F1CEB7
■
What strategies are open to newspapers?
What strategies are open to newspapers? ☜What strategies are open to newspapers?☜FFB597
↳
Publisher as Knowledge-, Information-, Entertainment Organizations
Publisher as Knowledge-, Information-, Entertainment Organizations ☜☜59C6EF
↳
Adopt more commercially oriented editorial
Adopt more commercially oriented editorial☜☜59C6EF
↳
Enforce copyright and charge for copyrighted material online
Enforce copyright and charge for copyrighted material online☜Newspapers should enforce their copyrights and charge online visitors for (at least some of their) copyrighted content.☜59C6EF
↳
Go fully digital and abandon print altogether
Go fully digital and abandon print altogether☜Swtich to an entirely electronic format delivered via the web and accessible via computers, TV and handheld devices such as the iPhone and the Kindle.☜59C6EF
↳
Increase industrial concentration
Increase industrial concentration☜One of the traditional ways in which industrys respond to signfiicant changes in the conmpetive envrionment is to increase the concentration of ownership and market share in the industry, For example, by mergers, acquisitions and closures.☜59C6EF
↳
Operate a cartel to defend industry
Operate a cartel to defend industry☜The newspaper industry could seek to form and operate a cartel to defined its position from the emerging competititve threats.☜59C6EF
↳
Seek to capture premium available for high quality
Seek to capture premium available for high quality☜Some newspapers may be able to generate sufficent revenue to cover their costs by producing a higher quality product sold at a higher price—offering more in-depth and more analytical coverage, to complement the immediacy of your free Web site.☜59C6EF
↳
Turn newspapers into nonprofit, endowed institutions
Turn newspapers into nonprofit, endowed institutions☜Turn newspapers into nonprofit, endowed institutions—like colleges and universities.☜59C6EF
□
Can journalism prosper in the digital age?
Can journalism prosper in the digital age?☜Can journalism prosper in the digital age?☜FFB597
□
Do newspapers have a future in the digital age?
Do newspapers have a future in the digital age?☜Do newspapers have a future in the digital age?☜FFB597
□
Graph of this discussion
Graph of this discussion☜Click this to see the whole debate, excluding comments, in graphical form☜dcdcdc
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Entry date (GMT):
6/29/2009 12:06:00 PM
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10/26/2009 9:52:00 AM
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