Reach still high declining markets

In many mature markets where circulation is declining, newspaper reach remains very high.

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Core business model is adapting and remains strong
Industry has huge global and national reach
Reach still high declining markets
62% of adults in North America
70% of adults in many European countries
91% of adults in Japan
1.9 billion people read a paid daily newspaper every day
Newspapers reach 41 percent more adults than the web
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