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Global print audience continues to grow
The global audience for printed newspapers continues to grow.
RELATED ARTICLES
Explain
⌅
The Future of Newspapers
The Future of Newspapers☜The global financial crisis has brought the newspaper industrys structural problems to the fore as it responds to the changing competitive environment in the digital era. What does the future hold for newspapers and for the journalism they enable and support?☜F1CEB7
⌃
Do newspapers have a future in the digital age?
Do newspapers have a future in the digital age?☜Do newspapers have a future in the digital age?☜FFB597
⌃
Core business model is adapting and remains strong
Core business model is adapting and remains strong☜The organizational form of the newspaper, as a general-purpose vehicle for publishing a variety of news and opinion, is basically sound, and only needs a digital facelift.☜59C6EF
■
Global print audience continues to grow
Global print audience continues to grow☜The global audience for printed newspapers continues to grow.☜98CE71
↳
Global audience for print up 8.8 percent over last 5 years
Global audience for print up 8.8 percent over last 5 years☜The global audience for print up has risen by 8.8 percent over the last 5 years (13 percent if free dailies are included).☜98CE71
↳
Global newspaper circulation grew 1.3% in 2008
Global newspaper circulation grew 1.3% in 2008☜Global newspaper circulation increased +1.3 percent in 2008, to almost 540 million daily sales (and global circulation is up 1.62 percent if free dailies are included).☜98CE71
↳
Growth in developing markets masks downturn in developed markets
Growth in developing markets masks downturn in developed markets☜The growth is taking place in the developing markets of the world and masks a continued downward trend in the developed markets☜EF597B
□
New market equilibrium will be reached eventually
New market equilibrium will be reached eventually☜Its natural for an industry that is encountering periods of rapid change to experience significant market turbulence; however, industries typically respond to such periods via combintation of market concentration and innovaton until a new equilibrium emerges–e.g. TV didnt wipe out radio.☜9FDEF6
□
Print vs online isn't an either/or choice
Print vs online isn't an either/or choice☜Readers are capable of consuming a multitude of online and offline media, and it is simplistic to present the future of newspapers as an either/or choice between print and online.☜9FDEF6
□
Combined print and online newspaper audience growing
Combined print and online newspaper audience growing☜☜98CE71
□
Consumer demand proven strong over hundreds of years
Consumer demand proven strong over hundreds of years☜Consumer demand for newspapers has proven strong over hundreds of years.☜98CE71
□
Global industry generates huge revenue
Global industry generates huge revenue☜☜98CE71
□
Industry has huge global and national reach
Industry has huge global and national reach☜The newspaper industry continues to enjoy huge global and national reach.☜98CE71
□
Graph of this discussion
Graph of this discussion☜Click this to see the whole debate, excluding comments, in graphical form☜dcdcdc
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David Price
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Entry date (GMT):
6/26/2009 8:41:00 AM
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7/2/2009 10:58:00 AM
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