Offer Management Capability

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Highway Analogy (an Outside In) business and enterprise view
Management Capability
Offer Management Capability
Business Unit - Hardware - Tangible items recognize revenue immediate
Business Unit - Service revenue based on annual contract (12:1)
Business Unit - Software-Recognize at the point of download
Entitlement must be controlled for any create of a new offer
Financial Management Capabilities
Party Management Capability
All management create and update will require strong hierarchy masters
Outside In-All - Rule applies globally "a Pattern"
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